Media Release

Hobart-Sydney surprise innovation award


An emerging technology company that was founded in Hobart is a surprise winner of a major Asia-Pacific award by IDC - its second accolade in two months.

The Yield which operates out of Hobart and Sydney, is an agriculture technology business that helps customers increase yield and reduce risks. It provides on-farm sensors and customised knowledge services so growers can make faster and better decisions.

It is the 2016 winner of the International Data Corporation’s Government Insights top Asia Pacific Smart City Award (SCAPA) for Permitting, Licensing, Inspection and Zoning.

The Yield was nominated for its Oyster Solution that uses sensors and data analytics to protect public health while at the same time improving industry productivity by up to 30 per cent. The solution was pioneered with the food safety regulators in Tasmania and NSW.

Managing Director of The Yield, Ros Harvey said the award was earnt through the combined input of growers and government. 

“Our technology is built from an innovative digital public and private partnership which cuts the cost of compliance with food regulations and also delivers enterprise productivity tools for growers. Everyone wins”, said Ros.

The Yield’s technology partners are Bosch, Microsoft and Intel. It received an Australian Government Accelerating Commercialisation grant for its Oyster Solution in 2015.

The Yield also won the Australian Information Industry Association (AIIA) #TechDiversity business award  in July.

“Diversity fosters innovation. We harness the power of different perspectives and experience to solve problems.”

The Yield’s staff together speak nine different languages and were born in eight different countries and very unusually for a technology company, 65 percent are women.

IDC is a major global provider of intelligence, research and consulting services on e-technology and industry trends.  Operating in 110 countries, the US-based corporation aids government, industry and investors.

IDC launched the Smart City Development Index in an effort to help establish the fundamental causes of birth, evolution, and survival of key cities in the region. Part of this research includes identifying the top smart city projects in Asia Pacific and recognizing deserving countries and organizations through the Smart City Asia Pacific Awards (SCAPA).

IDC’s Smart City Development Index takes into consideration inputs from IDC Analysts (25%) across APeJ, public opinion through online voting (50%) and the assessment of an International Advisory Council (25%).

Winners in other ‘smart city’ categories include ‘smart grid’ from New Zealand and ‘smart water’ from Singapore and ‘U-Eco city’ from South Korea as well as a Chinese initiative to enhance e-tourism and e-culture in Shanghai.

Gerald Wang, Head Asia Pacific Government and Education IDC Government Insights, said ‘Recent technological advances and socioeconomic prosperity in various Asia Pacific cities have placed a greater emphasis on accessibility to safer, higher quality and sustainable food sources. Tasmania's Smart Farming solution encapsulates a well-rounded ecosystem of cutting-edge farming that benefits not just the end-consumers, but also enabling tangible efficiency gains in decision-making for farmers to increase production yield, enhance quality control and minimize waste.’

For more information about the award, visit

According to Mr Wang the 2016 winners highlight a stronger push for environmental sustainability and efficiency to improve living standards in the face of factors such as climate change.


For further information contact:

Ros Harvey, Managing Director

Mobile: +61 (0)409 348 264